Chick-fil-A, despite calls for boycotts by some groups, has been one of the most successful fast food establishments of the last several years. At Chick-fil-A restaurants across the country the drive-thru line is typically dozens of cars long during typical breakfast, lunch and dinner times. At some locations, lines can stretch the drive-thru area, into the parking area and out into the street during a typical weekday lunch.
Now, the restaurant is announcing a change that is sure to make any Chick-fil-A regular a happy camper.
It’s called Chick-fil-A One and it’s the company’s new mobile app. The app will allow users to order and pay for their order within the app and then pick the food up at a specially designated counter at the restaurant.
It is hoped that this will reduce the historically long lines and wait times and many Chick-fil-A locations.
Soon getting your hands on these will be as easy as calling an Uber.
According to Business Insider:
Michael Lage, a veteran of Facebook and Google who helped develop the app, says it will change how customers, particularly parents with young children, experience and interact with Chick-fil-A.
“I have a 2-year-old daughter, and I can’t imagine interacting with Chick-fil-A without the app anymore,” he said, commenting on the difficulty of managing toddlers while waiting in line.
“We want to surprise customers with items they love the most,” said Lage, who is now Chick-fil-A’s senior manager of digital experience.
In order to encourage early adoption of the app, the company is offering a free sandwich to people who signed up between now and June 11. Customers will receive either a free original, spicy, or grilled chicken sandwich.