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Wendy’s Just Owned a Twitter Troll So Badly They Deleted Their Account

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Public relations in the day and age of social media can be a sensitive subject, especially for well established brands.

Everyone wants to be “snarky” and “viral,” but if you’re a Fortune 500 company, you usually have to walk a fine line between effective social media marketing and not alienating a large user base.

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Or, sometimes, you’re Wendy’s social media team and you just go all out and absolutely own a Twitter troll so bad they ultimately delete their account.

Earlier this week, Wendy’s made the following innocuous social media post:

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No problem with that, right? Pretty straightforward. However, it’s the internet, so of course someone takes issue with it. Fortunately, Wendy’s social media team was right there on top of things.

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Then @NHRide had to go for a low blow and bring McDonald’s breakfast into the mix. However, once again, Wendy’s crack team was ready.

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Wow. So that was pretty hard to read right? Well, apparently @NHRide thought so too. So much so that the user apparently deleted their Twitter account.

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Well done Wendy’s. Well done. 2017 is off to a solid start. By the way, we can thank user @Fraxtil for documenting this gem before @NHRide’s account was deleted.

You can also still check out Wendy’s side of the conversation, which was not deleted.

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